Personal Mark Artist Statement
Personal Mark Artist Statement For this project, I created my personal mark (logo) using Adobe Illustrator. When I brainstormed ideas, I chose to use my initials “KR” because I have always identified myself professionally with those letters. Using my initials makes the logo feel personal, direct, and authentic to who I am. I wanted the design to feel simple but elegant, so I blended both letters into one smooth form. For inspiration, I looked for different typography styles on Pinterest to see how the letter “K” could be shaped in a more fluid and modern way. I sketched several versions by hand before recreating them digitally. I also used ChatGPT as a creative tool to refine the design. For the color palettes, I explored combinations that reflect different sides of my personality and brand: In the first version, I used emerald green and soft nude (#007872 and #F4E1D2). The emerald represents growth, ambition, and creativity, while the nude tone softens the mark and...